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The Role of a CEO as aThought Leader
Thought leadership comes with the responsibility of processing a particular thought to making it achieve the goals that can improve the health of an enterprise. A though leader happens because the audiences, the industry and the markets recognize you as that. A proper planning and execution is required to get to the goal point estimated. How as a CEO would you want to see your company respond to new business contracts, share purchases, product purchases, technology based software purchases and legal procedures? Only you as a c-suite executive can decide on how you would guide and take guidance for some important decision-making.

Thought leadership affects a company's image
Be it a small company or a large enterprise, thought leadership can be elevated. This elevation can take place in a company catering to a small audience for mere promotions and then in its larger version using various contemporary platforms to market products and services. Th…
Recent posts

7 Trends in Telecommunications to Look Out For

Telecommunications through waves connects people from different corners of the world and  satisfies consumers with cost and time-effective services. After all the world is becoming following trend setting technologies, so why would the telecom industry stay behind. Following the mobile world that is becoming seamless by each passing day, there is an urge in all of us to learn about the trending characteristics of the telecom industry. So, let us run through the seven major trends of the telecommunications industry:

Small cells
Small Cells deliver data coverage with a cost-effective capacity that is accessible to both indoors and outdoors operators. Radio access nodes that are low-powered, operator-controlled, and operate in both licensed scope and unlicensed spectrum will ease mobile data coverage and consumption. Small cells networks guarantee effective and quick service in crowded locations like shopping malls, stadiums, hospitals, subways and railway stations. Small cells have witn…

Is the Manufacturing Industry Disappearing?

A 2012 Huffington post for Canada read that the country witnessed 79 industrial plant shut-downs in 2011, which took away 14,000 jobs. At the pace which US manufacturing plants, with over 1000 workers, have been declining since 2011, it seems quite evident that the manufactured goods from countries like China are being purchased in large numbers and hence, the downfall of manufacturing companies.
The role-play of technology has become more prominent in countries like USA and Canada, and so, even though, the output of human labor in manufacturing has been good, machines have replaced most of it. So, since, the labor cost is being minimized this way, most manufacturing plants are closing outright and work is being shifted overseas. Though over 12 million workers are still employed in manufacturing, importing manufactured goods from other countries is only going to worsen the situation.
Laying the groundwork for a comeback
In the background of American manufacturing companies getting washed…

Linked Data - what' it doing?

Frankly, linked data has been around for a while, perhaps longer than big data in terms of relational database management. However, when it is about big data, privacy issues, and linking across channels, it is alarming! But do we understand how big data is "linked"? And how is it going to be a good thing overall?

To answer these questions, here's the man who can be said to have built the web itself. He is asking for help...

Truly, Data = Relationship

Innovation vs Out-of-the-Box

The term Innovation is often misunderstood. Without innovating, enterprises fail, waste your time and  money, and often take away livelihoods.

While fossil fuels are becoming a realistic energy source for private use, it is important to note how K Sridhar of Bloom Energy made a few tweaks to the ordinary approach one takes.

The use of color and hard "paper" (which is actually baked beach sand) made a really big difference if you remember the video in my previous post. Now, companies, no matter how huge, can power their facilities with Bloom Energy installations.

Clean energy is finally here, but what about foolproof data?

One thing's for sure: If your data business has to earn money that is enough to install a Bloom Energy power box, it better does some genuinely good business.

Innovative approaches are seldom effective, unless they are both, timely and targeted. It simply means that a new algorithm may hardly work as expected. It is the little tweaks that you make in t…

Celebrating Innovation - It's time for it to work out!

Hospitality Marketers and their Data

Coming to realize the concerns of a B2C marketer, data companies like us realize the complexity of tracking targets. Favorite cuisines, ambiance preferences, locations, and work and travel behavior... wooh! that's a lot of information when it is not a business concern, and individuals only.

However, we are talking about something a little more penetrative, realizing that it could be controversial at the same time. Do you remember restaurants requesting your information at the end of a meal, and you just end up leaving your office name or address at the bottom of the review.

That leaves the scope for a hospitality or restaurant marketer to find out information about your colleagues - at least the ones who share a similar taste in food. We embarked upon some brainstorming last week to figure out if the complexity could be lowered at some level in the process of data-driven marketing in the B2C sphere.

While collecting information from prospects and customers, restaurant and hospita…